PURE HomeRiver Property Management of California

Property management company in Santa Cruz, CA

4.3 (91 Google reviews)
(831) 475-1355Website Google profile

About PURE HomeRiver Property Management of California

PURE HomeRiver Property Management of California is the Santa Cruz office of PURE HomeRiver, a national single-family rental manager, and has managed rental homes in the Greater Santa Cruz area since 2013.

In their words: “Our property managers live and work in your community, so they know your neighborhood inside and out.”

Review summary: Reviewers often describe office staff as helpful, prompt and pleasant to deal with by phone.

Written by our team from the company's Google listing and website.

At a glance

Property types

  • Single-family homes

Services

  • Tenant screening
  • Rent collection
  • Maintenance
  • Leasing
  • Financial management
  • Property marketing
  • Lease management
  • Investor reporting

Areas served

  • Alabama
  • Arizona
  • California
  • Colorado
  • District of Columbia
  • Florida
  • Georgia
  • Idaho
  • Illinois
  • Indiana
  • Iowa
  • Kansas
  • Kentucky
  • Maryland
  • Minnesota
  • Mississippi

From the company's website, checked 2026-10-20.

Office and hours

555 Soquel Ave Ste 130, Santa Cruz, CA 95062

Monday9:00 AM – 5:00 PM
Tuesday9:00 AM – 5:00 PM
Wednesday9:00 AM – 5:00 PM
Thursday9:00 AM – 5:00 PM
Friday9:00 AM – 5:00 PM
SaturdayClosed
SundayClosed

Hours from Google. Call ahead to confirm.

Google rating

4.391 reviews
5 stars66
4 stars9
3 stars4
2 stars1
1 star11

Topics reviewers mention

  • Renting 25
  • Cleaning 8
  • Responsive 6
  • Maintenance requests 6
  • Call 5
  • Deposits 5
  • Efficient 5
  • Communication 4
  • Condo management 2
  • Early pandemic move 2

Source: Google. Newest review 2026-09-26. We show counts only, never review text. Read the reviews on Google

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Santa Cruz's typical asking rent was $3,418 in September 2026 (+3.3% in a year, Zillow). See the Santa Cruz rental market

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